Shri Vallabhacharya, the founder of this Pushtimarga was born on the eleventh day of the dark half of Chaitra 1535 Samvat or in 1479 A.D. in Champaranya near Raichur. He was a high caste Hindoo Brahmin of Vellana-teeya community which is renowned as yet a pious and well-educated community of India. His ancestors were in study of the Taittireeya Shakha of the black Yajurved. His father’s name being Laxman Bhatt and Yallamagaru being his mother.
Like other Acharyas Vallabhacharya also did believe that he was specially sent here by Lord Shri Krishna to inaugurate and introduce the way in which the Gopees of Gocul had attained सायुज्य प्राति or being one with Lord Shri Krishna.
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